Topics on episode 21 of the Beyond Social Media Show: Martha Stewart disses bloggers; boob sweat; poor PR pitches; Twitter opens the DM spam floodgates; Tide's scary Vines; Twitter & Comcast team to give you a social media remote control; Google buys gesture computing firm Flutter; Norton cleverly illustrates mobile privacy concerns; David Pogue bolts for Yahoo!; some shiny new … [Read more...]
Posts about media relations from the eStrategy Content Marketing Blog archives.
Email Marketing Conversions Segmented email campaigns produce at least 30% more opens... And a 50% higher click through rate than undifferentiated messages. Email gets no respect. Despite the fact that social media, online video and infographics get all the glory, email just puts its head down and goes about its business. Persevering through spammers and … [Read more...]
My friend and colleague at Tunheim Partners, Allison Frailich, just returned from a three-month sabbatical in Unganda where she volunteer her strategic communication skills to help the Action Group for Health, Human Rights, and HIV/AIDS with their public relations. Allison blogged about her experiences at Window to Uganda. Found at YouTube from eStrategy. … [Read more...]
This is a presentation my Tunheim Partners colleagues Noelle Hawton, Natalie Wires and I gave this morning before the Minnesota Council on Nonprofits Communicator workshop series. Find the links for this presentation below. View more presentations from Tunheim Partners. Google: Google Analytics Google Trends Google Insights for Search Google … [Read more...]
My company, Tunheim Partners, will be hosting a #JournChat Live event on Monday, August 17 from 6:30-9 p.m. Journchat is an ongoing conversation between journalists, bloggers and PR folks conducted through Twitter but also accompanied by live events. The point is to help improve relationships through discussion. #JournChat Live Twin Cities is being organized by Arik … [Read more...]