Search Engine Optimization (SEO)
Follow The Query
Search engine optimization starts and ends with the search phrase, the keywords that comprise the query a user types into the search box.
Read MoreTweets In Google Mobile SERPs
Tweets in Google searches have begun to appear for users of the Google app and on the mobile web. Here’s how it works.
Read MoreGoogle’s Mobile Website Deadline
Google has been emphasizing the importance of mobile-friendliness as a ranking factor in mobile search for years. It has also been generally accepted among us search engine marketers that mobile-friendly websites likely get a boost in desktop search visibility, as well.
Read MoreTwitter Firehose In Google Search [VIDEO]
The Twitter Firehose in Google search may provide an amazing consumer insight tool to understand how people behave on social media.
Read MoreSucky Presentations, Twitter Vendettas & Audio Cards [PODCAST]
Episode 68: BL and David discuss discuss sucky presentations, how not to respond to critics on social media, Twitter Audio Cards, Google’s Dr. Chats & much more.
Read MoreTide Culturejacks Game Of Thrones & Google+ Thumbnails Are Going Away [VIDEO]
Episode 54 of the Beyond Social Media show: David Erickson & BL Ochman discuss Tide’s culturejacking of Game of Thrones and Google+’s vanishing thumbnails.
Read MoreTechnical SEO Problems
Discover 11 common technical SEO problems that influence search visibility but are relatively easy to fix.
Read MoreRogers High School Social Media Controversy [VIDEO]
Rogers High School student Reid Sagehorn’s ill-considered tweet will likely force him to explain his role in this controversy for the rest of his life.
Read More2013 Search Engine Ranking Factors [INTERACTIVE CHART]
Moz has released their biennial survey of 120 leading search marketers’ opinions on the top ranking factors for search engine visibility.
Read MoreBreaking Bad's Story Sync, Auto-Refreshes & Colin Kaepernick's Favorite Tweets – Beyond Social Media Show [VIDEO]
Topics on episode 18 of the Beyond Social Media Show: Breaking Bad’s story sync; Century 21’s Breaking Bad Craigslist ad; Colin Kaepernick’s favorite tweets & social television.
Read More