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e-Strategy Blog
  • Advertising
    • Display Advertising
    • Search Advertising
    • Social Advertising
    • Video Advertising
  • PR
    • Media Relations
    • Expert Positioning
  • Content
    • Online Strategy
    • Blog Marketing
    • Podcasting
    • Video
  • Consumers
    • Generations
      • Generation V
      • Millennials
      • Gen X
      • Baby Boomers
    • Demographics
    • Online Behavior
    • Polls & Surveys
  • Email
  • Search
    • SEO
    • Keyword Research
    • Link Building
  • Social
  • Mobile
    • Augmented Reality
    • Mobile Apps
    • Text Messaging
  • Analytics

Visual Communications

Google's Karate Kid Robot & #TechnologyAndStuff [PODCAST]

By David Erickson | November 16, 2014
Bill Cosby Meme

Episode 72: BL & David discuss the Bill Cosby meme and social media storms that engulfed Dr. Oz and the New England Patriots, the Chevy Guy, & more.

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Yeti Coolers’ Content Marketing

By David Erickson | October 23, 2014
Yeti Coolers Content Marketing

Read a case study examining Yeti Coolers’ content marketing helped drive a 50 percent sales increase.

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Sucky Presentations, Twitter Vendettas & Audio Cards [PODCAST]

By David Erickson | October 18, 2014

Episode 68: BL and David discuss discuss sucky presentations, how not to respond to critics on social media, Twitter Audio Cards, Google’s Dr. Chats & much more.

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Microsoft CEO Patronizes Women & Online Terrorist Hunters [PODCAST]

By David Erickson | October 12, 2014

Episode 67: David & BL discuss Microsoft CEO Satya Nadella’s outrageous suggestion that women rely on karma for raises; DIY invisibility; freelance terrorist hunters.

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Vikings PR Blunder, Minneapolis Police Body Cameras & GoPro For Pets

By David Erickson | September 21, 2014

Episode 64: David and BL discuss the Minnesota Vikings mishandling of Adrian Peterson indictment, police body cameras, & the uses of GoPros for people & pets.

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Comcast Customer Service Call From Hell & Kindle Unlimited [VIDEO]

By David Erickson | July 20, 2014

This episode of Beyond Social Media: Comcast’s viral customer service call; Kindle Unlimited; Greenpeace brandjacks LEGO; wedding drones & LinkedIn buys Newsle.

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LeBron's Announcement, Amazon Drones & Extreme Selfies [VIDEO]

By David Erickson | July 13, 2014

Episode 55 of the Beyond Social Media show: David Erickson & BL Ochman discuss LeBron James’ deft announcement; Amazon Prime drones & the Extreme Selfie movement.

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Tide Culturejacks Game Of Thrones & Google+ Thumbnails Are Going Away [VIDEO]

By David Erickson | June 29, 2014

Episode 54 of the Beyond Social Media show: David Erickson & BL Ochman discuss Tide’s culturejacking of Game of Thrones and Google+’s vanishing thumbnails.

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GM Sends Recall Notices To Crash Victims & John Oliver's Net Neutrality Rant [VIDEO]

By David Erickson | June 7, 2014

Episode 51 of the Beyond Social Media show: David Erickson & BL Ochman discuss GM’s insensitive recall notices to crash victims & John Oliver’s net neutrality rant.

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Michael Sams' Reality Show & The Weather Channel's Twitter Storm [VIDEO]

By David Erickson | May 20, 2014

Beyond Social Media, Episode 48: Michael Sams’ ill-advised reality show, Weather Channel’s ill-advised Tweet & the Supreme Court’s ill-advised API ruling.

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The e-Strategy Content Marketing Blog covers all aspects of online marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

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