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e-Strategy Blog
  • Advertising
    • Display Advertising
    • Search Advertising
    • Social Advertising
    • Video Advertising
  • PR
    • Media Relations
    • Expert Positioning
  • Content
    • Online Strategy
    • Blog Marketing
    • Podcasting
    • Video
  • Consumers
    • Generations
      • Generation V
      • Millennials
      • Gen X
      • Baby Boomers
    • Demographics
    • Online Behavior
    • Polls & Surveys
  • Email
  • Search
    • SEO
    • Keyword Research
    • Link Building
  • Social
  • Mobile
    • Augmented Reality
    • Mobile Apps
    • Text Messaging
  • Analytics

Posts Tagged ‘A/B Testing’

Donald Trump's Email Spam Campaign

By David Erickson | July 3, 2016
Donald Trump's Email Spam Campaign

Two recent developments point to what appears to be a shockingly unsophisticated online marketing effort by the Donald Trump for president campaign.

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The Email Dead Zone

By David Erickson | July 12, 2011

Emails sent between 10 PM and 6 AM EST is generally just plain ineffective.

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Video Marketing & My YouTube Wish List

By David Erickson | June 25, 2010

David Erickson wants some features added to YouTube; among them are video editing capabilities and A/B and multivariate testing tools.

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A/B Testing Using MailChimp By Cary Lenore Walski

By David Erickson | February 5, 2010

Cary Walski, Web Communcations Associate for the Minnesota Council on Foundations, talks about e-newsletters and how you can use Mail Chimp to test the effectiveness of your titles.

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The e-Strategy Content Marketing Blog covers all aspects of online marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

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