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e-Strategy Blog
  • Advertising
    • Display Advertising
    • Search Advertising
    • Social Advertising
    • Video Advertising
  • PR
    • Media Relations
    • Expert Positioning
  • Content
    • Online Strategy
    • Blog Marketing
    • Podcasting
    • Video
  • Consumers
    • Generations
      • Generation V
      • Millennials
      • Gen X
      • Baby Boomers
    • Demographics
    • Online Behavior
    • Polls & Surveys
  • Email
  • Search
    • SEO
    • Keyword Research
    • Link Building
  • Social
  • Mobile
    • Augmented Reality
    • Mobile Apps
    • Text Messaging
  • Analytics

Posts Tagged ‘Copywriting’

Xerox Buries The Lead On Sponsored Content Play

By David Erickson | November 21, 2014
A World Made Simpler ByXerox - Sponsored Content on MSNC.com Front Page

Xerox is running sponsored content on MSNBC.com but the execution is likely preventing visitors from actually consuming the content.

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Persuasion Words

By David Erickson | November 29, 2009

Persuasion and influence words that change minds.

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Need Black Green Livers In DC

By David Erickson | July 29, 2008

Pay attention to your headlines; they are one of the most important email response criteria.

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The e-Strategy Content Marketing Blog covers all aspects of online marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

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