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e-Strategy Blog
  • Advertising
    • Display Advertising
    • Search Advertising
    • Social Advertising
    • Video Advertising
  • PR
    • Media Relations
    • Expert Positioning
  • Content
    • Online Strategy
    • Blog Marketing
    • Podcasting
    • Video
  • Consumers
    • Generations
      • Generation V
      • Millennials
      • Gen X
      • Baby Boomers
    • Demographics
    • Online Behavior
    • Polls & Surveys
  • Email
  • Search
    • SEO
    • Keyword Research
    • Link Building
  • Social
  • Mobile
    • Augmented Reality
    • Mobile Apps
    • Text Messaging
  • Analytics

Posts Tagged ‘Customer Experience’

How To Retain Unsubscribing Customers

By David Erickson | May 26, 2020
How To Retain Unsubscribing Customers

Amazon Audible has created an unsubscribe process that saves customers elegantly and serves as an excellent example for any subscription-oriented business.

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Facebook's Oculus Rift Acquisition & Gwyneth Paltrow's Conscious Uncoupling Blog

By David Erickson | March 29, 2014

David Erickson and B.L. Ochman discuss Caribou Coffee’s aggressive upselling; Gwyneth Paltrow’s Conscious Uncoupling & Facebook’s acquisition of Oculus Rift.

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iStockphoto Customer Service Fail [VIDEO]

By David Erickson | June 28, 2013

iStockphoto is making its customers’ previously purchased credits expired in a thinly-veiled attempt to get them to buy more.

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Real-Time eTail?

By David Erickson | October 16, 2012

Wal-Mart’s move is a concession to the inevitability of the ascendance of eCommerce.

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Female Console Gamers

By David Erickson | January 5, 2012 | 1

21% of women gamers had used an Xbox 360 in 2011.

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The Online Shopping Preference

By David Erickson | July 28, 2011

73% prefer online shopping because it saves time.

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The e-Strategy Content Marketing Blog covers all aspects of online marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

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