interactive television Articles

Making Online Video Advertising Work

By David Erickson | March 17, 2008 |

In order for online video advertising to succeed as a long-term marketing too, we need true interactive video.

The End Of Television Advertising

By David Erickson | April 3, 2006

TV ads as blocks of content separate and apart and interruptive of non-advertising content is an art that must die or find another distribution channel.