Digital Live Sports Viewers

Chart: Digital Live Sports Viewers, 2019-2023

Live sports viewing on digital channels has definitely been on a rising trend in recent years. eMarketer charts the rise from 32 million viewers in 2019 to 36.5 viewers this year.

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Video Marketing Content Types [CHART]

Chart: Marketing Video Content Types

Marketers are brimming with enthusiasm about video. More than 9 in 10 believe that video content is becoming more important, while 7 in 10 report that video converts better than other content formats and almost three-quarters feel that the ROI is steady or improving.

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Consumers' Expected Video Consumption Changes [CHART]

Chart: Consumers' Expected Video Consumption Changes

More than three-quarters of people in several countries across the world believe that their video viewing habits will change in the coming 5 years. The change that most people see coming is watching TV in virtual reality, as if they are inside the content.

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