During the tenth Google Hangout episode of Beyond Social Media, Albert Maruggi, B.L. Ochman and I discuss Hanes' Undercover Color campaign; Fortune 500 CEOs on social; Google's new linking rules; the Kickalicious viral video; the White House gets its Geek Week on with a robots Hangout; B H Photo's content marketing; Astra Beer's street marketing for good; along with some Shiny … [Read more...]
Retail marketing post archives for the e-Strategy Content Marketing blog.
During the fifth Google Hangout episode of Beyond Social Media, Albert Maruggi, B.L. Ochman and I discuss the viral video that shows mishandling of food at a Florida Golden Corral restaurant; Trupanion's annoying Facebook likegating campaign; Adecco's stolen Around the World In 80 Jobs contest; Samsung & Nokia's ads mocking the iPhone; social media & citizen journalism … [Read more...]
Listen to internet radio with Beyond Social Media on Blog Talk Radio [View the story "Beyond Social Media Podcast - April 2, 2013" on Storify]Beyond Social Media Podcast - April 2, 2013Macy's $1,453 Typo; Yelp's Filtered Reviews; Nike's Winning Ad Lampooned; Punch Pizza Goes To Naples; HP's Bouncing Cam; Blogging Rules & much more - Broadcast April 2, 20132 at 9:30 PM … [Read more...]
LISTEN: Bloomberg Businessweek's Racist Cover, Telecommuting, Best Buy Price Match & A Jedi Mind Meld Response [MP3] This week's topics include Bloomberg Businessweek's racist cover; Best Buy's price match guarantee; Yahoo! & Best Buy terminate their telecommuting programs; Barack Obama's Jedi Mind Meld; Google explains search; DYI How To videos; and several shiny new … [Read more...]
LISTEN: Octogenarians Gone Wild - No Pictures, Please & Everyday Effects [MP3] This week's highlights include Octogenarians Gone Wild - Taco Bell's Super Bowl Ad [WATCH]; No Pictures, Please; Everyday Effects; Cinegraphs, and much more. B.L. Ochman, @whatsnext, What’s Next Blog, Albert Maruggi, @albertmaruggi Marketing Edge Podcast & David Erickson @derickson of … [Read more...]
LISTEN: No Death Star For You!, Hilton And The Onion Fail, and Stupid Lawyer Tricks [MP3] This week's highlights include the White House's response to a petition to build a Death Star, Hilton's humorless attempt at humor, stupid lawyer tricks, TOMS charitable experience, and much more. B.L. Ochman, @whatsnext, What’s Next Blog, Albert Maruggi, @albertmaruggi Marketing Edge … [Read more...]
These are the ten most popular posts this year at the e-Strategy Blog, based on the number of page views: How To Create & Market An Infographic TRANSCRIPTION FAIL: Speechpad vs. Dragon vs. Google Voice Citizens United Constitutional Amendment Online Ad Campaign Female Console Gamers The Kinect-Compatible Amazon.com Target’s Falling For You Branded … [Read more...]