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e-Strategy Blog
  • Advertising
    • Display Advertising
    • Search Advertising
    • Social Advertising
    • Video Advertising
  • PR
    • Media Relations
    • Expert Positioning
  • Content
    • Online Strategy
    • Blog Marketing
    • Podcasting
    • Video
  • Consumers
    • Generations
      • Generation V
      • Millennials
      • Gen X
      • Baby Boomers
    • Demographics
    • Online Behavior
    • Polls & Surveys
  • Email
  • Search
    • SEO
    • Keyword Research
    • Link Building
  • Social
  • Mobile
    • Augmented Reality
    • Mobile Apps
    • Text Messaging
  • Analytics

Posts Tagged ‘Retail Marketing’

Real-Time eTail?

By David Erickson | October 16, 2012

Wal-Mart’s move is a concession to the inevitability of the ascendance of eCommerce.

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Wal-Mart Launching Same Day Delivery [VIDEO]

By David Erickson | October 10, 2012

I contributed some insight to this Good Question report by Jason DeRusha about Wal-Mart’s introduction of a same-day delivery service.

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Consumer-Generated Online Product Videos

By David Erickson | August 27, 2012 | 2

36% of apparel shoppers watch customer testimonial/review videos during their research.

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Consumers Finding & Sharing Daily Deals

By David Erickson | August 20, 2012 | 1

54% of daily deal subscribers would share a deal simply because it’s great, regardless of whether or not they are current customers.

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Gmail In Search Will Extend The Reach Of Email Marketing

By David Erickson | August 13, 2012

Google’s Gmail in Search trail could significantly extend the life of email campaigns.

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The Kinect-Compatible Amazon.com

By David Erickson | May 23, 2012 | 4

It is obvious what Amazon.com’s next technology move should be: A virtual store through which customers can stroll from the comfort of their living rooms.

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Corporate Online Reputation Management

By David Erickson | January 18, 2012

24 million Zappos accounts were accessed when the eTailer’s site was hacked on Monday.

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Product Videos Convert Online Sales

By David Erickson | January 17, 2012

Videos appear in 70% of the top 100 search results listings.

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Female Console Gamers

By David Erickson | January 5, 2012 | 1

21% of women gamers had used an Xbox 360 in 2011.

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Scan & Scram

By David Erickson | December 22, 2011

Nearly $32 billion has been spent online this holiday season thus far.

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The e-Strategy Content Marketing Blog covers all aspects of online marketing including search optimization & marketing, email marketing, social media marketing, video marketing, mobile marketing & public relations.

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