Small Businesses Articles

Digital Marketing This Week

By David Erickson | July 19, 2020

Topics: Massive Twitter hack and Bitcoin scam; the Minnesota Twins broadcast a scrimmage with a crowdtrack; free Grow With Google courses; long-term care seniors pose for iconic classic rock album cover recreations; Michelle Obama’s new podcast on Spotify; Hulu rolls out self-serve advertising; an ad agency goes fully remote; Target joins the growing list of retailers mandating masks for customers; Chris Cuomo calls out Trump over Goyagate; Instagram to clone TikTok; Hong Kong’s protest movement keeps getting stymied by Apple; more.

Small Business Online Marketing Tactics

By David Erickson | April 26, 2011

65% of small businesses use their company website as a marketing tactic.

Benefits Of Social Networking For Small-Business Owners – Interview Notes

By David Erickson | June 30, 2009 |

This is a response to a columnist who asked: Is online networking (Facebook, LinkedIn, Twitter, etc.) more effective than formal in-person networking (i.e., BNI, LeTip, etc.) or it is a question of totality?