Study Archives - e-Strategy

STUDY: Video Games Do Not Affect Behavior [VIDEO]

B.L. Ochman & David Erickson discuss the University of Glasgow study of 11,000 British children that found that playing video games, even as early as five years old, does not lead to later behavior problems.

Lauren Zalaznick: The Conscience Of Television

TV executive Lauren Zalaznick thinks deeply about pop television. Sharing results of a bold study that tracks attitudes against TV ratings over five decades, she makes a case that television reflects who we truly are — in ways we might not have expected.

Generation V: How They Read & Research Online

Unlike any generation before them–even the Millennials–the Internet will saturate Generation V’s existence.

Morgan Stanley Mobile Internet Report

Morgan Stanley’s ‘The Mobile Internet Report,’ a 424 page report which explores 8 major themes; and ‘The Mobile Internet Report Key Themes,’ a 659-slide presentation that drills down on thoughts covered in the report.

70% Of Email Considered Spam

Email marketing statistics from Doubleclick study.