Digital Marketing News This Week

Topics: The viewership of the dueling Trump/Biden Town Hall forums; an array of new Zoom apps; Google Analytics version 4; Coinbase’s no-politics policy; Alexa notifications; Apple pays hackers to hack; Snapchat’s LiDAR lenses; vintage downloadable cookbooks; a social media wellness check; funeral flyers;…and much, much more.

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Social Television

20% of TVGuide.com users said they are now watching more live TV to avoid plot and reality “spoilers” that may be revealed in real time on social networks.

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Consumers spent 28.2% more time with mobile devices, which covers all mobile activities on all mobile devices in 2010 than they did in 2009.

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Google TV highlights the growing importance of video content and video that is optimized to be played on large screen, high def televisions in the home.

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